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  • 2017GFM-introduction
  • Theory
    • PEST Analysis
    • Diamond Theory
    • Globalization theory
    • 5 Forces Analysis
    • competitive advantages + corecompetencies
    • Business Model
    • Value Chain
    • SWOT analysis
    • Aesthetic
    • Branding
    • STP
    • 4P
    • Supply chain management
    • PEST
  • Case
    • Fashion Industry – Can Asia Buck the Trend
    • K-Pop
    • Zegna Group: The Long Road Towards International Markets
    • L V M H
    • Zara
    • Uniqlo – On a Global Expansion Spree
    • Gap Inc.
    • Innovation case
    • CASE -Taipei New Horizon
  • Guest Speaker
    • 105上
      • R. L. Hsiao, Professor of NCCU
      • David Lee
      • Dr. Niven Huang
      • Su – Hua Ou
      • Ho-Ping Chen
      • Lin Shiao Tung
      • Joseph Chou
  • Class Result

2017GFM-introduction

SI 平台管理者    14 9 月, 2017 30 3 月, 2021    在〈2017GFM-introduction〉中尚無留言
2017GFBM-introduction-week1
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105-2 Regular

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授課班級

  • 106-1 Regular
  • 106-1 EMBA

THEORY

  • PEST Analysis
  • Diamond Theory
  • Globalization theory
  • 5 Forces Analysis
  • competitive advantages + corecompetencies
  • Business Model
  • Value Chain
  • SWOT analysis
  • Aesthetic
  • Branding
  • 4P
  • Supply chain management
  • PEST

CASE

  • Fashion Industry – Can Asia Buck the Trend
  • K-Pop
  • Zegna Group: The Long Road Towards International Markets
  • L V M H
  • Zara
  • Uniqlo – On a Global Expansion Spree
  • Gap Inc.
  • CASE -Taipei New Horizon

Class Result

  • 104-2 GFM Class platform
  • 104-2 MM Class platform
  • 105-1 EMBA
  • 105-1 Regular
  • 105-2 Regular
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